It’s estimated that over 41 percent of consumers say that social media would affect their choice of a specific doctor, hospital, or healthcare facility.Yet very few medical professionals maintain a social media strategy to connect with their patients. By ignoring this platform, these professionals are not taking advantage of a free method of marketing to grow their practice.
Here are a few ways to use social media in your healthcare practice:
- Remind patients of checkups and health tips: Social media is about sharing relevant content and fostering relationships with your network. You can utilize your social profiles to inform patients the importance of a check up, get a flu vaccine, or share health tips and interesting facts. Your patients will be thankful for the helpful information that you provide them with.
- Gather data on your fans: Facebook provides you with in-depth information and statistics on your fans. You can discover helpful demographic data about your followers, such as their age, gender, and where they live. This information is excellent for helping you grow your practice.
- Establish yourself as being ahead of the pack: Since very few practices maintain a social media presence, you can stand out from the crowd. Patients are looking for healthcare professionals who are forward-thinking and progressive. A smart and effective social media strategy will establish you as a leader in your field.
If you’re looking for assistance in making your medical practice more efficient and cost-effective, look no further than Vintagon. We provide consultation services for doctors and medical professionals from a variety of specialities, including radiologists, gastroenterologists, dentists, chiropractors, and many more. We also serve health insurance companies, professional medical associations, medical groups, hospitals, and clinics. In addition to our consulting work, we are also capable of web design and development, marketing, PR, social media, and printing services.
Our clients are based in cities across the U.S. and worldwide, including Los Angeles, Glendale, Burbank, Pasadena, Sun Valley, Simi Valley, West Hills, Van Nuys, North Hollywood, Hollywood, West Hollywood, Tarzana, Sherman Oaks, Orange County, Santa Anita, Santa Barbara, San Diego, Woodland Hills, Shadow Hills, Beverly Hills, San Francisco, West Hartford, New York, Boston, Dallas, Las Vegas, Chicago, St. Louis, Salt Lake City, and many more.
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